Overview
The Prime Group of Pubs is a family of premium Irish pubs that serve traditional Irish favorites made from authentic recipes. Combining a selection of contemporary cuisine with a global assortment of perfectly poured pints and an inviting and vibrant atmosphere makes The Prime Group of Pubs the definition of warm Irish hospitality and the perfect place to connect with family and friends.
Be a part of the most exciting and fastest growing Irish Pub group in North America
Our warm Irish hospitality welcomes you to a place where you can enjoy the best of both food and drink in an atmosphere that encourages sharing good times with family and friends. Enjoy a balance of traditional Irish favourites with fresh new flavours - Salmon Niçoise, Rosslare Lambshank and delicious Grillbreads. Or, sample our unique selection of perfectly poured pints, fine whiskeys, scotches, wines and refreshing cocktails.
So, get your Irish On, become part of a unique pub experience.
Products & Services
Prime Pubs is a differentiated casual dining experience, characterized by its balanced offering of the traditional and the contemporary, featuring a draught selection to rival any Pub complemented by a broad range of fine whiskeys, scotches, wines and refreshing cocktails.
Of course we pour a perfect pint, but what makes a Prime Pub truly unique, and distinguishes the brand from the competition within the pub casual dining segment, is our premium culinary proposition featuring a balance of traditional favourites – many made in-house and from scratch - balanced with new and exciting flavours. From our food and beverage offering, to a Prime Pub’s casual, yet sophisticated environment, each element of the Prime Pub brand experience resonates with our principal Guest -Adults aged 25-54 - who represent the largest population segment, and the onlyone segment poised for growth in North America.
Training & Support
The Prime Pub franchise program has been designed to provide a comprehensive set of services to all franchisees including, but not limited to:
- Operations, Finance, Training and Culinary Intranet Support through IntelliPrime
- Local Store Marketing and Promotions
- Franchisee Micro-Websites
- Management Training
- Marketing / Advertising
- On-Site Pub Opening Support
- Quality Control Checks
- Design & Development
- Operations Services
- Management Training
- Purchasing & Distribution
- Real Estate / Site Selection
- Menu Development, Recipes and Ongoing R&D