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Franchise Facts:
Menchie's is a fast-growing and the largest chain of frozen yogurt shops that provides customers the opportunity to create their own custom combinations. With a self-serve design, Menchie's offers more than 100 unique rotating flavors and more than 60 rotating toppings at each location. Servings are paid by the ounce so customers are only paying for what they want. Already a favorite spot among Hollywood's hottest celebrities such as Taylor Swift, Jennifer Lopez, and Justin Timberlake, and families across the country, Menchie's upbeat environment and endless selections makes it appealing for everyone. Menchie's has more than 35 locations open in 11 states, with an additional 45 currently in development, and is poised to total more than 120 locations throughout the country by the end of the year.
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Menchie's Customer Experience
Walk into any Menchie’s location and you’ll notice something distinctly different. From the friendly greeting to the happy hum of creamy yogurt continuously swirling there is a tangible sense of excitement in the air.
Whether young or young at heart, customers can’t help but experiment with creations that reflect their unique and ever-changing palettes.
At Menchie’s we encourage individualism and creativity and are committed to providing each of our customers with an exceptional frozen yogurt experience in a fun, safe, family-friendly environment that promotes a healthy lifestyle.
Superior Product Quality
With Americans becoming increasingly health conscious, frozen yogurt is quickly becoming the coolest treat they can indulge in without the guilt. At Menchie’s we have conducted extensive research and consumer testing to develop proprietary yogurt blends packed with probiotics and enriched with calcium, protein, Vitamin A and iron.
In fact, our yogurt contains the Live Active Culture (LAC) seal and is certified by the National Yogurt Association (NYA).
With many low carb, no sugar added, dairy free, nonfat, gluten free and kosher varieties, even the healthiest eaters can find something they enjoy.
Menchie’s customers serve themselves an unlimited mix of yogurt and toppings at a convenient self-serve station with more than 100 rotating yogurt flavors and more than 60 rotating toppings. Our freshly made waffle bowls offer another fun and crunchy taste twist.
Whether our customer are chocolate lovers, carb-conscious, or getting their daily fruit intake, Menchie’s offers them the perfect treat.
Brand Positioning - Everything Menchies!
Through a careful selection of typography, colors, images and design, Menchie’s has developed a world-class brand - a brand that has earned international acclaim and successfully conveyed our brand promise, commitment to quality and unforgettable customer experience.
The Menchie’s brand transcends our customers’ demographic and cultural differences to focus on fun, happiness and well-being.
Kids love the Menchie’s brand, especially the option to serve themselves, and are drawn to our colors and our cute Menchie’s character. While adults are also drawn to Menchie’s, their connection is tied into our modern décor and the extremely positive “customer experience” we have been able to sustain.
In most communities, the Menchie’s brand means much more than a delicious yogurt treat that can be tailored to an individual personality. Menchie’s is a gathering place where families, friends and communities come together for indulgence, interaction and fun. Menchie’s also supports the local community through participation and fundraising campaigns for schools, churches and their favorite charities.
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| Year Established |
2007 |
Franchising Since |
2008 |
Avg. Royalty |
6% |
| Franchise Fee |
$40,000 |
Min Cash Required |
-- |
Total Investment |
$241,537 - $574,537 |
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