For Immediate Release
April 9, 2012
Media Contact: Sanderson & Associates, Ltd.
CERTAPRO PAINTERS CONTINUES ‘PAINTING SMILES’
CAMPAIGN IN LONDON
Company Offers Art as a Creative Outlet for Children at Children’s Hospital at London Health Sciences Centre
(London, Ontario)—Art is a wonderful tool that can be used to capture emotion and express and enhance creativity, especially in children. The young patients and their siblings who recently took part in CertaPro Painters’ “Painting Smiles” event at the Children’s Hospital at London Health Centre can attest to this. Each child received a canvas and painting supplies courtesy of CertaPro Painters, the largest painting company in North America. Paul Guenette, the owner of CertaPro’s London (Ontario) location, had the honour of hosting the event, along with Bristles®, CertaPro’s fun-loving paintbrush mascot. The Children’s Health Foundation
CertaPro of London’s event is the second (first in Canada) for the company’s “Painting Smiles” campaign, a cause marketing initiative that aims to bring creative outlets to patients in children’s hospitals across North America. The campaign title originated from Bristles®’ trademark: “Painting Smiles on Faces Everywhere™.”
“I’m extremely pleased with our second ‘Painting Smiles’ event,” said Anne (Maurer) Gillaspie, CertaPro Painter’s brand manager. “Painting is a great activity for kids, allowing them to experiment and express themselves. It also provides an excellent source of personal relaxation and physical therapy, which is something that many of the children in hospital need. Bristles®, our mascot, was a huge inspiration for the project—children love him so it was the perfect opportunity to get involved with children who deserve to ‘Smile’ most.”
About CertaPro Painters
Founded in 1991, Oaks, Pennsylvania based CertaPro Painters is the largest painting company in North America and provides a customer-driven painting experience that is unparalleled in the industry (both commercial and residential). The company expects to add 50 new franchises in 2012, working toward its goal of having more than 400 locations by mid 2013. CertaPro franchisees establish large-scale, regional painting companies backed by CertaPro’s proven business system that has made them North America’s most referred painting company. CertaPro currently has more than 350 locations worldwide including the United States and Canada. For more information, visit www.certapro.com.
About Children’s Hospital at London Health Sciences Centre
As a regional referral centre, Children’s Hospital at London Health Sciences Centre, provides specialized paediatric inpatient and outpatient services to children in Southwestern Ontario from birth through to age 18. One of five centres in the province for specialized paediatric care, Children’s is the largest single site for acute hospital-based child health care in Southwestern Ontario, serving a population of nearly two million people, with over 400,000 children.
About Children’s Health Foundation
Since 1922, Children’s Health Foundation, an independent, incorporated non-profit organization, has been Raising Hope and granting funds for Children’s Hospital at London Health Sciences Centre and Children’s Health Research Institute, in London Ontario. Over the past 90 years, the Foundation has granted $80 million to fund specialized health care initiatives and research for children. All donations support specialized paediatric patient care, equipment, education, research and community outreach at Children’s Hospital and London Health Sciences Centre and ground breaking research at Children’s Health Research Institute into the causes and cures of childhood illnesses and diseases. To learn more, visit www.childhealth.ca.