Media Contact: Lauren Barbian, Fishman PR, 847-945-1300, lbarbian@fishmanpr.com
FOR IMMEDIATE RELEASE
East Coast Wings & Grill Heats Things Up in Orlando with Newest Location
Award-Winning Chicken Wing Restaurant Opens Second of Ten Locations in Central Florida
Winston Salem, N.C. – East Coast Wings & Grill, an upscale casual dining chicken wing franchise, announced the opening of its second location in the Orlando market, offering the community 75 different flavors of chicken wings based on nine heat intensities to create over 675 flavor combinations. Located at 3138 S. Orange Avenue in Orlando, the new restaurant is the second of 10 slated to open in the market by 2020.
The new East Coast Wings & Grill location is owned by NBA legend Quentin Richardson and operated by restaurant veterans Keith Jackson and Charlie Brown, both Principals of JacksonBrown Hospitality Group, a Chicago-based firm that was part of the development team for Michael Jordan’s Steak House in Chicago. The former Orlando Magic forward partnered with Jackson and Brown to assist him in spreading the great taste of East Coast Wings & Grill throughout the region. Since opening the first location in Orlando in 2013, the partners have built one of the brand’s most successful locations in the nation, earning top five percent in revenue and top percent in guest satisfaction.
“Our goal is to create a comfortable atmosphere where local families can spend time together and enjoy our award-winning, freshly prepared food,” said Jackson. “Having established our roots in Orlando, we look forward to continued success and see nothing but incredible growth opportunities as we expand throughout the region.”
Proving the concept is successful in any economic climate with ten years of positive same-store sales, East Coast Wings & Grill is far different from the norm in the chicken wing segment. With a focus on great-tasting, freshly prepared food for families, deviating from the standard alcohol-driven environment typical of wing concepts, the flourishing brand creates a warm and inviting environment that leaves customers feeling a sense of community. While its 75 flavors of buffalo style wings remain a staple of the concept, East Coast Wings & Grill’s six-page menu also includes casual dining fare including signature burgers, fajitas, salads, sandwiches and more.
“Local residents will quickly discover that East Coast Wings & Grill is unlike any other chicken wing concept out there,” added Richardson. “Our commitment to operational support, diverse menu options, and enthusiasm in delivering an unparalleled dining experience will continue to set us apart in the Orlando dining scene.”
For more information about East Coast Wings & Grill visit http://www.eastcoastwings.com and to learn about franchising opportunities visit http://eastcoastwingsfranchise.com/.
About East Coast Wings & Grill
East Coast Wings & Grill, a fast growing casual dining chicken wing franchise, has 31 locations and has signed agreements to add 94 new restaurants across the country within the next few years. The franchise concept not only caters to the chicken wing lover by offering 75 different flavors of chicken wings in any of nine heat intensities, but also salads, wraps, sandwiches, burgers and more, all using fresh, not frozen ingredients. To learn more about the franchise concept or about exciting franchise opportunities please visit www.eastcoastwingsfranchise.com for more information.
###
