Media Contact: Mary Hedge, Fishman PR, 847-945-1300 ext. 234 or mhedge@fishmanpr.com
FOR IMMEDIATE RELEASE
CPR Cell Phone Repair Resuscitating Digital Lives,
Capitalizing on Industry Growth and Consumer Trends
Orlando, Fla. – Cell phones and mobile devices have become so pervasive in American society that the norm of having one has shifted from being a luxury to a necessity – there is an expectation that you can be reached at any time from any remote location. The expectation for communication is instantaneous and constant.
According to a recent study updated in March 2013 by IBISWorld, the nation’s most trusted independent source of industry and market research, technological changes have motivated consumers to buy the latest incarnations of smartphones and tablet devices, and with a higher average ticket price and replacement cost, the cell phone repair industry is growing at a faster rate than expected.
Last year, the cell phone repair industry revenue was estimated to rise at an average annual rate of 10.9%; however, growth in 2012 vastly exceeded that projection with 13.7% for a total of $1.1 billion. This digital trend and the increasingly mobile consumer is spurring growth in electronic repair companies like CPR Cell Phone Repair, which was founded in the late 1990’s and has been recognized as the pioneer and fastest growing wireless technology franchise in the country with more than 150 locations globally.
“CPR Cell Phone Repair was founded in 1996 because we recognized a need and realized that we could meet the demand with our skills and services,” said Jeremy Kwaterski, founder and CEO of CPR Cell Phone Repair. “Since franchising our locations around the country, we’ve only seen growth in that demand. Smartphones and technology are becoming increasingly complex and fragile, which forms a sort of irony since we are so dependent on these devices, and the minor accidents that cause them to break or become damaged can leave us completely helpless.”
Admittedly or not, our cell phones and mobile devices have become extensions of ourselves, they house a certain “digital life” that we feel we cannot live without. Although certain devices are being priced more competitively, the replacement value to purchase a new smartphone is often far more expensive than the cost of repairs. Further to that, the lost digital life that often comes with discarding a damaged phone is often more of a personal loss than many consumers are willing to bear.
“Our company slogan is that ‘we save your mobile life,’” added Kwaterski. “We entrust these small devices with everything personal to us, and far too often we don’t take the time to back them up. At CPR we revive the data, the memories, that consumers often come so close to losing when a phone is damaged.”
CPR Cell Phone Repair locations can be found nationwide and are a consumer’s go-to destination for repairs, featuring a same-day service desk and staff of highly-skilled technicians able to service a multitude of electronic devices including cell phones, gaming systems, mp3 players, tablets and other personal electronics. CPR also offers a wide selection of professionally refurbished phones, tablets and other electronic devices and accessories. Specializing in broken screens, charging ports and problems, water damage, and more, CPR has the capability of fully restoring damaged devices in-store and usually in about an hour.
For more information about CPR Cell Phone Repair and to find the nearest location, visit www.cellphonerepair.com. To learn more about franchising and to inquire about franchise opportunities visit www.cpr-franchise.com.
About CPR Cell Phone Repair
Founded in Orlando, Fla. in 1996, CPR Cell Phone Repair is the fastest growing wireless technology franchise in the United States and operates over 150 locations. As a pioneer and leader in the electronics repair industry, CPR offers same day repair and refurbishing services for cell phones, laptops, gaming systems, digital music players, and tablets among many others personal electronic devices. CPR was named in the 2013 Entrepreneur Magazine’s Franchise 500 ranking, is listed in the Inc. 500 ranking, and has received numerous awards and recognition since the company’s inception in 1996. For more information about CPR Cell Phone Repair and franchise opportunities, visit www.cellphonerepair.com or call 877-856-5101.
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