MEDIA CONTACT: Carleigh Rinefierd, Fishman Public Relations, 847-945-1300, email@example.com
FOR IMMEDIATE RELEASE
Waxahachie gets Lotz Better® with a New Schlotzsky’s®
Celebrate Schlotzsky’s Grand Re-Opening Oct.24 with Opportunity to Win an iPad Mini
Waxahachie, Texas – Schlotzsky’s®, home of The Original® round-toasted sandwich and famous Fresh-from-Scratch® buns, today announced the grand re-opening under new management of its Lotz Better® location at 507 Highway 77N, Suite 126B in Waxahachie. With a remodeled look and the addition of a Cinnabon, the restaurant brings more than 40 jobs to the local economy and smiles to diners with its quirky brand personality.
Schlotzsky’s will open the doors to the public on October 24th at 10 a.m. with a day of fun-filled events including games, a prize wheel and more. Those who sign up for the Schlotzsky’s eClub during opening week will be entered for a chance to win an iPad mini. Plus, Schlotzsky’s will reward the first 100 customers who purchase a CinnaPack™ of six Cinnabon® Classic rolls with one free The Original (small) sandwich a week for a year.
“With our addictive recipes, upbeat surroundings and funny sayings, we’re adding tremendous flavor to the Waxahachie fast-casual dining scene,” said John Randall, Schlotzsky’s District General Manager for the Dallas/Fort Worth area. “It’s hard not to smile when you walk into our bright restaurant, smell the bread baking and see how much fun we have with ‘bun humor.’ The local community is in for a real treat.”
Built with Schlotzsky’s rebranding efforts in mind, the restaurant includes a co-branding deal with Cinnabon. In addition, everything from tables and chairs to circular-themed local photography—featuring tongue-in-cheek phrases—is designed to entertain and cater to the guest.
Schlotzsky’s offers more than 15 different sandwiches on its famous unique round freshly-baked buns, as well as gourmet pizzas made with Fresh-from-Scratch crusts, freshly made-to-order tossed salads, a variety of soups and delectable desserts, including a Cinnabon Express bakery where guests can enjoy a number of Cinnabon’s warm, homemade treats, including the Cinnabon Classic Roll and CinnaPacks.
“With all of the new elements that enhance the Schlotzsky’s experience, we stay true to our roots by offering only the highest-quality, fresh ingredients that include baking our sourdough bread from scratch every day,” said Kelly Roddy, president of Schlotzsky’s.
The restaurant is open Monday through Saturday from 8 am – 9pm daily. To reach the restaurant, call (972) 923-1818.
Since 1971, Schlotzsky's has been the home of The Original® toasted sandwich. The menu has evolved with customers' tastes to include the highest quality sandwiches, pizzas, salads, and soups available today. With more than 350 locations worldwide, Schlotzsky's is the fast-casual choice for a quick, healthful, and fresh dining experience. Schlotzsky’s is enjoyed around the world, with restaurants in Azerbaijan, South Africa, and Turkey. Schlotzsky’s is owned by FOCUS Brands Inc.®, the franchisor and operator of more than 3,300 Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill® and Auntie Anne’s® locations and Seattle’s Best Coffee® on certain military bases and in international markets. For more information, visit www.Schlotzskys.com.
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