PostNet: Local print and online marketing solutions for small business
PostNet's Niche in a $300+ Billion Industry
PostNet has been in business since 1985 and has 700 locations, with franchises in every state in the Continental United States, as well as South Africa, Canada, Australia, Brazil, Colombia, Costa Rica, the Dominican Republic, Panama and Venezuela.
We're part of the digital marketing, print and logistics industries, which have combined revenue of more than $300 billion, and our niche within those industries is growing fast. We use our expertise at printing, online marketing and shipping to help small businesses get discovered and grow. Self-employment has grown 14% since 2001 as Americans have started their own businesses to develop a steady and rising income, and the trend has accelerated since 2008. More than 12 percent of U.S. adults reported starting a business or running new businesses in 2011. There are more than 27 million small businesses in America. PostNet is the only franchise system established to provide the support they need to prosper.
To succeed, small businesses must market themselves effectively, and PostNet offers local experts who can help them reach their target audiences. Small businesses love us for our expertise, and also for our personal touch. Since our franchise owners live in the same community as the businesses they serve, they're able to provide face-to-face consultations, in-person service, faster turnaround times and other conveniences.
What PostNet Does
We help small businesses grow by solving three major challenges for our clients: helping them set themselves apart through branding and digitally printed materials; boosting their reach by providing a hosting of website and online marketing solutions; and saving them time by offering fast turnaround times and convenient options such as on-site shipping and logistics.
We offer small businesses help with:
- Branded forms, labels and stationary
- Business cards, print-on-demand digital printing
- Copy services
- Signs, banners, trade show displays and vehicle graphics
- Document finishing and marketing materials such as magazines and brochures
- Direct mail marketing
- Graphic design and branding
- Email, mobile and social media marketing
- Custom business websites and mobile sites
- Search Engine Optimization to target customers
- Shipping, packaging and logistics
- Fast turnaround
PostNet owners reach out to the businesses in their community, helping them find the best marketing solutions and letting them know how PostNet can help. It's a business for people who love people — and who love building their community. Our franchisees succeed by helping their entire community thrive, whether that's a restaurant down the street, a B2B startup on the other side of town or their local schools, clubs and non-profits.
Is PostNet Right For Me?
If you enjoy meeting and mentoring people and nurturing their ambitions, PostNet may be a great fit. Starting a franchise requires an investment of $160,667 to $197,650, with $60,000 in liquid capital and a net worth of $350,000. We're part of the SBA Registry, which simplifies financing, and offer a 35% discount off the franchise fee to Veterans as part of our commitment to the VetFran program established by the International Franchise Association. That's over a $12,000 savings!
The typical PostNet Center starts out with the owner and at least one full-time employee with graphic design experience. Owners enjoy protected territories that feature a high density of potential business customers. We offer initial training, ongoing support, help lines, field support, annual meetings, advertising and central purchasing to help frachise owners succeed.
Who Is The Leadership Team?
PostNet was co-founded by CEO Steve Greenbaum and President Brian Spindel. Greenbaum is a former chairman of the IFA and provides strategic direction and oversight. Spindel also serves as chief operating officer. We have more than 20 years experience in franchising and 30 years of industry experience, have received numerous industry awards and have spent more than a decade on Entrepreneur Magazine's Franchise 500 list for the top franchise companies in America.
- 2000 - 2011 Entrepreneur Magazine Franchise 500
- 2000 - 2011 Franchise Times, Top 200
- 2004 - 2011 Entrepreneur Magazine, America's Top Global Franchises
- 2008 - 2001 Franchise Business Review, Franchisee Satisfaction Awards - Top 50 Franchise
- 2008 - 2011 Top 50 Franchises For Minorities
- 2008 - 2011 STAR Award For Franchise Development
- Member of VET FRAN, MINORITY FRAN, IFA